Product Designer

Most people treat design as a layer. Design is the product.

I am Gnana Divakar — a Product Designer crafting SaaS products and websites that remove complexity and guide users forward.

Chaos ⟶ Structure

01 — The Problem

Complexity is the easy way out. It's what happens when teams stop fighting for the user.

Design should feel intentional and effortless — not overwhelming.

02 — The Approach

The hard thinking happens upfront, so the user doesn't have to.

Fragmented requirements brought into a single, coherent product experience — one system, one direction, one logic.

UX DesignDesign SystemsProduct StrategyWebsiteSaaS & EnterpriseBusiness Outcomes
UX DesignDesign SystemsProduct StrategyWebsiteSaaS & EnterpriseBusiness Outcomes
UX DesignDesign SystemsProduct StrategyWebsiteSaaS & EnterpriseBusiness Outcomes
UX DesignDesign SystemsProduct StrategyWebsiteSaaS & EnterpriseBusiness Outcomes

Clarity is a product decision.

03 — Case Studies

The Pursuit of Simple.

02

Design System / 2024 — 2025

Core Systems: Scalable Design Architecture

Design SystemArchitectureTokens

Transitioning legacy products into a component-based system to reduce technical debt.

Coming Soon
Design system component library mockup
03

Onboarding / 2024 — 2025

User Onboarding: Optimizing the Path to Value

OnboardingActivationMobile

Reducing friction in early user journeys to improve activation.

Coming Soon
Mobile onboarding flow mockup

04 — Operating Principles

How the work gets made.

IA is the backbone

Clear structure defines how everything works. Without it, even good UI fails.

Systems, not screens

User needs, business goals, and constraints aligned into one coherent flow.

Root causes, not symptoms

Problems solved at the system level — structure, flow, and logic.

Complexity, made invisible

Powerful systems distilled into experiences that feel natural and effortless.

05 — About

Product Designer with 7+ years of experience working on complex SaaS systems, focusing on clarity, structure, and scalable design.

  • 01

    Product DesignerZoho

    Apr 2022 — Present

  • 02

    UX DesignerGalaxy UX Studio

    Feb 2021 — Apr 2022

  • 03

    Creative UI/UX DesignerBrokenGlass Designs

    Jul 2019 — Jan 2021

  • 04

    UI/UX DesignerSkyAppz Software

    Nov 2018 — Jun 2019

  • 05

    Freelance Graphic DesignerMuvierek Technologies

    Sep 2018 — Nov 2018

  • 06

    Roto ArtistPhantomFX

    Feb 2018 — Aug 2018

Open to opportunities

Let's build something that matters.

If you're building a SaaS product or a website that needs to feel structured and intentional — let's talk.

Start a conversation